Consumer Expectations for Smart Home Automation
Consumers are more inclined than ever to purchase smart home products, and they expect more help and support from the brands. Research shows that it’s time for marketing and sales strategies to shift from targeting early adopters to targeting early majority.
In our infographic, we examine:
In our infographic, we examine:
- What groups are buying smart home products
- Which products they are currently buying and where they’re buying from
- What consumers need from brands and retailers to justify purchasing smart home products
At MarketSource, we believe better sales begin with better relationships. Our proven alternative to outsourced sales is led by a proprietary process that helps businesses thrive by fostering deeper connections between people and brands.